Founded in 1856 by Thomas Burberry, Burberry
Thomas Burberry, a 21-year-old draper's apprentice, established the company with a simple goal: to create durable, functional, and high-quality outerwear. In 1879, he invented gabardine, a breathable, weatherproof fabric that revolutionized rainwear. This innovation laid the foundation for Burberry's reputation as a pioneer in outdoor clothing.
During World War I, Burberry adapted its designs to meet the needs of soldiers, resulting in the creation of the iconic trench coat. The coat's practical features, such as D-ring belts and storm flaps, were designed for functionality but soon became symbols of sophistication. Today, the Burberry trench coat is a staple in wardrobes worldwide, embodying both style and substance.
In the 1920s, Burberry introduced its signature nova check, a beige, black, and red plaid pattern originally used as a lining for its trench coats. Over time, the check became a symbol of the brand and was incorporated into various products, from scarves to handbags. However, in the early 2000s, the brand faced challenges as the check became overexposed. Under the leadership of Christopher Bailey, Burberry repositioned itself as a modern luxury brand, revitalizing its image while staying true to its heritage.
Burberry has always been at the forefront of innovation. In recent years, the brand has embraced digital transformation, becoming one of the first luxury brands to livestream its runway shows and engage with customers through social media. Additionally, Burberry is committed to sustainability, pledging to become carbon-neutral by 2022 and incorporating eco-friendly practices into its supply chain.
To learn more about Burberry's exquisite range of products, including its iconic trench coats and accessories, check out this comprehensive product guide. The guide provides detailed information on the materials, designs, and pricing of Burberry's latest collections.
From its humble beginnings to its status as a global luxury powerhouse, Burberry has remained true to its core values of quality, innovation, and craftsmanship. With a rich history and a forward-looking approach, Burberry continues to inspire and captivate fashion enthusiasts around the world.